MEET THE BRAND:
New Permanent Addition to Wonder Wander Shop — THE U
The brand makes its debut in the Russian market as part of the Wonder Wander shop selection. The U team follows a philosophy of exclusivity, releasing collections in limited drops, aiming to highlight the uniqueness of each piece and its wearer
A focus on femininity lies at the heart of the design — assertive sensuality expressed through details. Flowing silk dresses are complemented by open backs and deep thigh-high slits that reveal the leg in motion, creating a weightless effect
The maxi dress With Slaves references the popular ballet-core style, but in an evening format, retaining playfulness and lightness

The bodysuit dress with a sheer skirt repeats this approach — in movement, the skirt flows freely, shimmering and creating a fleeting impression
Another side of femininity is the extra-mini, complemented by a light fabric texture that does not overload the look. The brand offers a set of a tailored blouse and organza skirt as a full outfit for going out, yet worn separately it is just as striking
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The silk bell-shaped dress is built on contrasts — volume in the silhouette conceals the body, but the mini length and exposed shoulders maintain the lightness and playfulness of the look
A brand with Russian roots, The U combines European tailoring techniques with premium fabric nuances, situating its production in Dubai

